For years RIM has targeted the business market, and has been very successful in doing so. The first thing you'll notice about the Torch, obviously, is that it looks very much like the current crop of BlackBerry devices. Besides that fact that yes, it slides open, you're basically dealing with the same industrial design that we've come to know from RIM over the past two years or so. Sure, there are variations on a theme, but side-by-side with the Bold 9700, it's obvious to see where Torch got its looks from.
